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The business world has changed a lot in the last few years. In a business market where efficiency and productivity are the biggest competitive advantage a business can have, there are several B2B apps to help with that. It helps with overall productivity and helps companies reach out to their potential customers to expand their reach to a bigger market. If you also want to optimize your operations and marketing strategy, the following are a few apps that you should consider using.
The usage of mobile phones is becoming common in workplaces. Around 80% of business people use mobile at work, and 60% of them have used it to make significant B2B purchases. Therefore, having your products featured on the best apps for business purchases has become the need of an hour to keep up with the market’s ongoing trends. These are a few popular sites that most businesses are using and every B2B business should try them out.
Tradewheel.com is one of the best apps for export and import businesses. Businesses from different industries use this app to buy and sell wholesale goods. With its increasing popularity among users, it also brings new opportunities to avail for businesses. Product suppliers can install this app and feature their products for free. Having your products featured on this portal allows you to reach out to a great market.
Other than posting your products and waiting for buyers to approach you, it also has a dedicated buyers directory. On the buyer directory, purchase managers and importers with various budgets, specification requirements, and order frequencies post their requirements and wait for sellers to approach them. Having Tradewheel.com’s app installed on your mobile brings all of these opportunities to your mobile.
It also offers paid membership to assist businesses to assist B2B companies to get better reach and grow their business. Companies that used Tradewheel.com in the past few years had a great experience and also recommend it to others. Therefore, it does not matter what sized business you have or what industry you are operating in; Tradewheel.com is a portal you should be on.
In the world of B2B trading, Alibaba is a name that needs no introduction. Companies of all sizes, from small to large, use this amazing app to unleash their full potential to optimize their buying and selling. This is currently available in more than 200 countries, and more than millions of buyers use it regularly. As this has the largest customer base, Alibaba is a popular source for product manufacturers and exporters to feature their products.
Alibaba was one of the first B2B marketplace apps to ever exist. Due to its early mover advantage, it has gained quite popularity and the number of sellers makes it quite challenging and saturated for new businesses to join and earn good revenue. Still, using the right strategy and optimizing your product pages can make it work for you.
There are several tasks for businesses and most of them are repetitive. Such small tasks consume a lot of time, focus, and energy. Automating such activities through B2B apps can help businesses divert their focus towards activities that are truly important. These are a few popular apps that most companies are using and worth trying out.
Businesses that focus on email marketing should visit MailChimp. It is a popular platform among businesses to manage their email marketing campaigns. With the great automation features it has you can use it to create automated campaigns that are sent based on specific conditions, events, or actions. The most commonly used services of MailChimp include welcome emails sent when someone creates an account or shows interest in your products. Other than that, their services include mail for abandoned shopping carts, discount offers, and a lot more.
MailChimp also assists its users in dividing their large-sized subscriber list into smaller segments. It allows you to segment the audience based on their buying behavior, website visiting patterns, and more. It is also used for A/B testing to try out different campaigns to get an idea of what type of content works best for your B2B brand. After completing a campaign, it also shares a detailed report on the performance of your email campaign to assist businesses in optimizing their campaigns in the future.
HubSpot Marketing is more like a one-stop destination to bring all your marketing campaigns, projects, and platforms you use on a single page. It automates multiple tasks such as email marketing, tracking website traffic, nurturing leads through the sales funnel, and the list goes on.
They have a drag-and-drop email builder that makes it fast and simple to create professional campaigns. Along with emails, it also helps with social media marketing scheduling posts, engaging, and other repetitive tasks. The best part of HubSpot Marketing is that it comes with a CRM system that tracks each and every customer interaction and collects data. It helps businesses to learn more about their customer’s buying process and optimize their operations accordingly.
Having streamlined operations that are optimized for best performance gives the best competitive advantage to any B2B company. Even though it sounds simple, most companies find it quite difficult to get their operations optimized especially if the company is large in size. From accounting and management to supply chain, there are ERP apps that are must-haves for today’s fast-moving and evolving businesses.
Among ERP professionals, Oracle needs no introduction. It is best known for featuring a great relational database management system (RDBMS). It was founded back in the year 1977 and since then they have earned a strong reputation in this industry. Most businesses looking for ERP software solutions start their search with Oracle’s provided software. The main reason for this is its strong track record of innovating its software to meet ongoing market trends and requirements. They have a wide range of products and services suitable for different departments such as HR, Accounts, Supply Chain, and more. For all these reasons businesses consider it to be a comprehensive functional solution to all department’s needs. In short, getting their software is simply to take a step towards improving efficiency and streamlining operations.
They have a strong portfolio of companies that are currently using their products and services. The reason for this is the great scalable solutions it provides for all-sized businesses. From businesses entering a new market to the ones looking to expand their operations, Oracle ERP Cloud has got all of them covered. The majority of Oracle users are large-sized companies with concerns for security. Therefore, it always focuses on keeping its user’s sensitive data protected. They not only claim to provide data security, but they also have a rich history to back it.
SAP Business One is an ERP software designed especially for small to medium-sized enterprises. You can consider SAP to be a one-stop solution to manage all core operations of a business. This app can assist businesses with their financials, purchasing inventory, production, sales, and a lot more. Despite its versatile usage across several industries, it is most popular in the product manufacturing sector.
This tool provides real-time access to critical business data to assist decision-makers in making informed decisions. The best part of SAP Business One is how it provides flexible architecture solutions to meet the needs of every business. This is also a well-known application with a strong reputation in the market. Due to their brand reputation and strong history, companies can trust them for the privacy of their data.
SAP Business One has always focused on helping businesses to improve their productivity at a reduced cost. They also provide dashboards to interpret data for better data-driven decision-making.
SAP Business One’s Customer Relationship Management (CMS) is one of its most popular modules. This module provides valuable insights along with great features such as managing customer interactions, tracking sales opportunities, and the list goes on.
These days businesses are using numerous social media platforms. However, managing all of them effectively to build relationships and generate leads can be a time-consuming task. But, there are some apps that companies use to save time and improve efficiency to achieve their social media goals. These are a few of the best social media marketing apps for business today.
Hootsuite makes social media handling easier for B2B businesses. They help brands create and schedule their content even in the longer run. The best part about it is that you can track performance and manage multiple social media pages and accounts from a single dashboard. From creating schedules to tracking performance and engaging with followers, Hootsuite is a one-stop destination for all of them. You only need to subscribe to their paid plan and use it the right way to create a consistent brand presence among your potential customers.
Hootsuite enables businesses to assign tasks to team members. Therefore, businesses also use this app to keep their entire team aligned with their social media strategy. This tool is designed especially for brands that have a large team working toward their social media brand. If you also have such a brand and want to keep your entire team on the same page, Hootsuite can surely assist you with it.
Its features are not only limited to bringing the social media team to a single page, but it also helps businesses to get comprehensive analytics and reports about their campaigns. All of their insights help numerous companies to make data-driven decisions to optimize their strategies for better ROI.
Buffer focuses on assisting small to medium-sized businesses with their social media management. It can assist businesses in streamlining their post schedules and collaboration between all platforms. It has a centralized approach to help businesses save on their time and effort to ensure timely and consistent delivery of content. Buffer also has some features that make team collaboration a lot simpler. Its content sharing gives great flow to collaboration in repetitive tasks such as content approval and sharing among other members. All of these might be the reasons for its popularity, especially among social media marketing agencies.
Among all the social media management apps for companies, Buffer differentiates itself by keeping its prices at a lower end. They also have different premium packages and solutions for different-sized businesses. Thus, Buffer is not only cost-effective but also a scalable solution to expand your social media presence. The majority of its subscribers are the digital agencies that give social media marketing marketing services to their customers. If you are also one of those, you should surely check out how it can help you out.
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